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Financial institution of America Shoppers’ 1 Billion Digital Logins in July Mark the Highest Month Ever


Sep 3, 2022

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Financial institution of America shoppers are more and more counting on the corporate’s award-winning digital options to handle their funds. Shoppers logged into the corporate’s digital platforms practically 1 billion instances in July, the best month ever. This follows a file 2.8 billion digital logins within the second quarter, up 11% year-over-year.  At this time, the corporate has a file 55 million verified digital shoppers, up 5% year-over-year.

“It doesn’t matter what the surroundings, we’re guaranteeing that our shoppers have environment friendly, dependable and easy-to-use digital options to navigate their funds in the present day, and to assist them plan for tomorrow,” stated David Tyrie, Chief Digital Officer and Head of World Advertising at Financial institution of America. “Our dedication to and ongoing funding in best-in-class monetary know-how, together with a tradition of innovation, permits us to ship an built-in and individualized shopper expertise, and options which might be well timed, related and safe.”

  • Since its launch in 2020, practically 8 million shoppers have engaged with Financial institution of America Life Plan® to set and observe progress towards quick and long-term monetary targets. Their high targets embody Finances and Begin Saving (34%), Enhance Credit score (28%), Save for a Massive Buy (21%), Purchase a Residence (18%) and Save for Retirement (16%).
  • Shoppers are additionally pursuing their monetary and funding targets by means of Merrill Guided Investing, with the variety of accounts growing 22% within the second quarter.
  • Greater than 10 million shoppers are actually members of our Most popular Rewards  program and maintain greater than $1.5 trillion in belongings, up 14% year-over-year.  
  • Since its launch in September 2021, over 17 million distinctive shoppers have visited our new Safety Heart. It gives a easy and intuitive safety meter that helps shoppers perceive subsequent finest steps they’ll take to allow extra security measures and additional maintain their accounts safe, inflicting their meter degree to extend. Financial institution of America’s safety and authentication settings could be present in one place, with safety and fraud avoidance schooling woven all through the expertise and course of.

  • Financial institution of America shoppers despatched 43% extra Zelle transactions in Q2 than paper checks written, up from 7% final yr.
  • As of Q2, practically 28 million shoppers have interacted with Erica – essentially the most superior AI-driven digital monetary assistant – and have carried out so greater than 905 million instances since launch in 2018.
  • Shoppers scheduled 911,000 appointments utilizing the bank-by-appointment function in Q2, up 5% year-over-year.
  • Greater than 3 million Spanish talking shoppers are digitally lively, up 17% year-over-year.

  • Fostering monetary planning discussions, Merrill continues to boost Private Wealth Evaluation (PWA), a proprietary planning software that connects shopper targets to funding options to create broader conversations between advisors and shoppers. Through the second quarter, 59% extra monetary planning studies have been run for Merrill shoppers versus a yr in the past.
  • With its Collaborative Onboarding Expertise (COBE), a digitized account opening platform, Merrill is additional enhancing the shopper expertise. By means of new real-time collaboration capabilities, advisor groups can now just about help shoppers with capturing data, answering questions, and streamlining the general onboarding course of.
  • Wealth administration shoppers’ interactions with Erica elevated 33%.

Lots of the digital capabilities accessible to mid-sized and huge company shoppers are delivered by means of the financial institution’s proprietary CashPro® platform, which firms use to handle their loans, deposits, funds, receivables, commerce finance and reporting:

  • 1.8 million shoppers signed in to the CashPro app on a rolling 12-month foundation, a 46% year-over-year enhance.
  • Cost approvals inside CashPro reached $537 billion on a rolling 12-month foundation, growing 120% year-over-year.
  • Enrollments in digital wallets for Industrial Playing cards reached 87,000, an almost 100% enhance year-over-year.
  • Small enterprise homeowners utilizing Linked Apps to hyperlink third social gathering purposes straight by means of Enterprise Benefit 360 is up 219% year-over-year, permitting them to raised handle their funds and run their enterprise extra effectively.
  • A file greater than 1.2 million small enterprise proprietor shoppers used Zelle, and did so for greater than 24.2 million transactions within the second quarter.

In 2022, Financial institution of America has launched Digital Account Administration within the U.S., ACH Optimistic Pay on the CashPro App, Pay by Financial institution and CashPro Forecasting to additional assist shoppers handle their companies digitally.

Extra data on how Financial institution of America shoppers are participating with digital banking is offered within the financial institution’s quarterly Developments in Digital reality sheet.

Financial institution of America continues to guide the {industry} in digital, as seen by means of greater than 80 {industry} awards and accolades obtained up to now in 2022, together with:

  • Greatest Financial institution within the U.S. and World Most Progressive Monetary Establishment by World Finance
  • World’s Greatest Financial institution by Euromoney journal
  • Greatest Financial institution App Total by The Ascent
  • ‘Greatest in Class’ by Javelin Technique & Analysis’s 2022 Digital Banking Scorecards in each the cellular banking and on-line banking classes for the 6th yr in a row
  • No. 1 in Small Enterprise Digital Banking by Barlow Analysis Digital Banking Check Drive, together with No. 1 in Desktop On-line Banking Adoption and No. 1 in Cell Banking Adoption
  • 2022 Mannequin Wealth Supervisor award for Shopper Expertise in addition to Mannequin Financial institution for Company Digital Banking for CashPro App by Celent
  • Skilled Wealth Administration’s 2022 Wealth Tech Award acknowledged Financial institution of America and Merrill for finest use of know-how, finest digital innovator of the yr and finest for digital empowering relationship managers
  • Greatest Cell Money Administration Software program for CashPro App by World Finance Treasury & Money Administration Awards
  • Greatest Money Administration Venture in Asia Pacific for CashPro Forecasting by The Asian Banker

Obtain the Financial institution of America app or go to bankofamerica.com.

Financial institution of America is among the world’s main monetary establishments, serving particular person customers, small and middle-market companies and huge companies with a full vary of banking, investing, asset administration and different monetary and threat administration services and products. The corporate gives unmatched comfort in the US, serving roughly 67 million client and small enterprise shoppers with roughly 4,000 retail monetary facilities, roughly 16,000 ATMs and award-winning digital banking with roughly 55 million verified digital customers. Financial institution of America is a world chief in wealth administration, company and funding banking and buying and selling throughout a broad vary of asset lessons, serving companies, governments, establishments and people world wide. Financial institution of America gives industry-leading help to roughly 3 million small enterprise households by means of a set of modern, easy-to-use on-line services and products. The corporate serves shoppers by means of operations throughout the US, its territories and roughly 35 international locations. Financial institution of America Company inventory (NYSE: BAC) is listed on the New York Inventory Change.

Zelle and the Zelle-related marks are wholly owned by Early Warning Companies, LLC and are used herein underneath license.

Financial institution of America Life Plan is a registered trademark of the Financial institution of America Company.

For extra Financial institution of America information, together with dividend bulletins and different essential data, register for information e mail alerts.


Matt Card, Financial institution of America
Telephone: 202.579.6879
[email protected]

Andy Aldridge, Financial institution of America
Telephone: 980.387.0514
[email protected]

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